At my training session in London, yesterday, we had a look at how LinkedIn was now reporting how many times your LinkedIn public profile was viewed. This information is displayed along with all the recent internal LinkedIn views that your profile has had. Yet another reason to have a quick look at your LinkedIn pages every day.
Your LinkedIn public profile is one of the most important pages for you on the internet as it shows up when anyone searches for you. Deciding what to display within your public profile is a personal choice however I’d recommend the following:
1. As well as the default basics, your photograph (it is estimated by LinkedIn that your visibility increases by 14x if you have one)
2. Headline
3. Summary
4. In the additional Information your Websites (optionally add your Interests?)
Here’s is my public profile on LinkedIn