As it was a beautiful morning, I did pause for even longer in the Jury’s Inn car park to watch the planes taking off from Heathrow. For this visit I had a full day of Social Media training for business to present with UK4Business.
On my journey to Heathrow, I had decided not use my TomTom, even as a backup, as it gets extremely confused by a two-way roundabout with five mini roundabouts next to Hatton Cross Tube Station.
What do you think?
The morning session was on Facebook for Business. To kick off proceedings these were the initial queries raised by attendees:
We have a new website bundle which includes social media, and I’m a bit sceptical after all isn’t it a lot of noise?
Do I use Facebook personally or as my business?
Cynical about social media especially Facebook
Can you target senior people in your clients?
Our clients are using already, how can we improve for our (accountancy) business
One of the attendees was fascinated by some of her professional colleagues using their personal profiles so much for their businesses. We discussed the Facebook Follow setting that allows anyone to follow your personal profile, remembering to set your privacy appropriately on your posts so that truly private posts only are seen by friends and family.
“ Just wanted to say thank you for the course yesterday. My time extremely well spent….. It will put me in a much stronger position when our new site goes live in the next few weeks.”~ Jonathan of Mayglothling Waste Ltd
“Gave some great insights into Facebook and our potential business applications”
~ Martin of Miller Health
“Very good”
~ Rex of DNS Associates
“ Now another string to my bow, LinkedIn and now Facebook – now for the implementation”~ Doreen of Miller Health
The afternoon session was on using Twitter for Business.
We need knowledge to fill in the gaps
What am I missing out on?
What are hashtags?
We had a long discussion about the use of lists and how it was possible to have public and private ones. Of great interest was subscribing to the public lists of another Twitter account.
Some of the attendees used Hootsuite so we had a few minutes using some of the features that they didn’t use everyday and then we closed the afternoon with Twitter’s Vine and how to embed its videos on websites.
“ Watching your Hootsuite antics I thought I had entered the world of the MATRIX”
~ Jonathan of Mayglothling Waste Ltd
“Achieved its objectives and gave a lot of useful food for thought”
~ Clive of Ash Communications
“ and finally a course where the lecturer is in no rush to leave and has more on his mind than beating the traffic on a Friday”
~ Jonathan of Mayglothling Waste Ltd
Our thanks to the staff at Jury’s Inn for another well organised day, especially having all our lunches ready at 13:00 in the bar.
As you can see it was getting late when we left Jury’s Inn for the weekend.